The influencer phenomenon is not going away.
Although the line between celebrity, talent and influencer is blurring and the mechanisms for engagement is a service that may be of some interest to your brand.
Also as brands move more towards ‘combined content creation’ (imagery and content from different sources) an influencer post can be considered brand ‘content’ that can actually be very cost effective as part of your overall marketing strategy.
Whilst there is a paradigm shift towards influencers demanding ‘pay to play’ from brands, there are still many opportunities to place product with them to create a ground swell, buzz and valuable traffic to the site.
No Such Agency builds relationships between influencers and brands, and develops bespoke campaigns that introduce brands to new potential consumers and drives sales through their extensive numbers of follows, fans and friends.